Why ASEAN’s $210 Billion Tourism Boom Is a Golden Opportunity for China’s Indoor Playground Industry
As the global economy navigates shifting tides, the ASEAN region stands out as a beacon of resilience and growth. In 2025, fixed-asset investment in Southeast Asia’s tourism sector is projected to exceed 210 billion yuan , fueled by a wave of infrastructure upgrades and consumer demand for high-quality leisure experiences. For Chinese manufacturers like Dream Garden , a leading indoor playground equipment supplier, this surge presents a once-in-a-decade opportunity. ASEAN’s Growth Drivers: A Perfect Storm of Demand and Development According to McKinsey’s latest regional outlook, economies like Malaysia, Thailand, and Vietnam are leading growth charts, driven by robust tourism, rising middle-class spending, and intensified collaboration with China. Here are the five main catalysts driving ASEAN’s leisure and amusement economy—and why they matter to us: 1. Policy Reforms Pave the Way ASEAN’s “Single Tourism Visa” , inspired by Europe’s Schengen system, is set to launch in 2026, dr...